Visual Experience Manager (STMGT0507)

Visual Experience Manager

  • Location:
    Sheffield Meadowhall 
  • Business Area:
    Store Management
  • Department:
    Not Applicable
Visual Manager

Role Purpose: To proactively drive trade through ensuring visual theatre, excitement and exceptional Retail standards for the store, working in conjunction with the Store Manager to create a sensational VIP experience for our customers.

Reporting To: Store Manager (with dotted line to regional VM)

Key Responsibilities:

  • Drives the trading mentality in the store by working closely with Retail teams to effectively merchandise the product, and supports the overall look and feel of the store to maximise sales and profit.
  • Works with the Store Manager to agree priority focus areas for each category, and manages, drives and coaches the Visual team to consistently deliver exceptional visual standards to guideline.
  • Works closely with the Regional Visual Manager in defining, setting and implementing best practice in store, and demonstrates an astute response to sales trends, recommending appropriate actions for the store and Region.
  • Establishes and maintains lines of communication with in-store Visual and Retail teams across all categories, monitoring key objectives set and following up within agreed timeframes.
  • Influences and develops the Sales management team and their teams to improve their merchandising skills, particularly championing standards on House Brands to drive sales and profit.
  • Forward plans and monitors the use of all generic and event point of sale materials in store, maximising all resources both in terms of the people and available kit to deliver a consistent look and feel throughout the store which reflects the brand.
  • Supports store multi channel activities both back of house and on the shop floor.
  • Proactively develops direct reports and maintains the Department’s Succession Plan.
  • Utilises tools and support to deal quickly and effectively with underperformance.
  • Maintains an effective network of Support Centre colleagues and Brand Partners to enhance department performance

Key Behaviours Required: 

  • Proactive in planning to achieve targets and objectives which deliver profitable outcomes.
  • Continuously and proactively improves the quality of service we deliver to all our customers, external, internal and business partners.
  • Willingly takes the initiative and consistently does more than is required.
  • Respects individuals’ views and positively contributes to a learning environment in which individuals are supported and encouraged to excel.
  • Continually asks what more could it be and inspires others to do likewise.
  • Behaving consistently and with integrity at all times, realising everyone’s potential to get the best possible result and live the values.
  • Provides vision and clear direction to inspire individuals and engages the team to deliver excellence

 Skills and Experiences required:  

  • Relevant retail visual management experience, ideally within a large Multi Brand environment.
  • Management of a customer facing team
  • Proven track record of results delivery through people
  • Ability to influence store management teams to ensure visual theatre and guideline compliance


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Sheffield Meadowhall 
1 Park Lane, Meadowhall shopping centre, Sheffield, United Kingdom, S9 1EL
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